What is Werk?

Werk gives professional dancers the technology and business support to build thriving independent teaching careers.

Werk Community Members can use the Werk tech platform for free. Werk Pro Members also get access to perks and services like studio space, expert business advice, 24/7 customer service, and more. We tell you exactly what to do and give you everything you need to do it — so you can make the most money possible, in the simplest, most professional way.

Why We Built Werk

Right now, most of the ways dancers make money run through someone else's hands — performances, tours, shoots, studio slots. Even teaching, the one thing that's truly yours, you leave without a single student's contact info.

But thousands of dancers are already building independent teaching businesses with pop-up classes, private lessons, programs, and more. Maybe that's you. You're already teaching, already building a brand and community — but the business side feels overwhelming and you're doing it all alone.

Dancers, you're already amazing artists. But the business side — there are no tech tools, knowledge, or resources built to support it. That's why we built Werk.

Which Werk Membership is right for you?

💛 Werk Community — Free

Dance is your side hustle — you're teaching at studios, a few private lessons each week.

You want to grow your following and student base — so you can do your own pop-ups, run longer programs, even travel to teach.

Werk gives you free, simple tools to build your teaching career.

Werk Community is free and open to all dancers — start now: werk.dance

⭐ Werk Pro — $49/mo

You've built your own classes and programs, grown a loyal student base, and made it work with whatever tools you had.

You're ready to expand your empire and need extra help.

Werk Pro gives you the tech, the team, and the support — so you can focus on what you actually love: your craft and your community.

Werk Pro is invite-only — apply now: werk.dance

The Werk Tech

Master Class Schedule — Updated Automatically, Daily

All Werk Members can manage their full teaching schedule in one place.

⭐ Pro Members get Werk's AI scraper, which automatically pulls in and updates their schedule across every studio and convention they teach at — no manual entries needed. When you drop a new class or update your schedule, your students get notified automatically.

Grow Your Student Email List

All Werk Members can build and own their student email list so they can reach their audience and monetize on their own terms, any time. Students join via your profile link, QR code in person, or social flyer. Every booking through Werk adds them automatically.

💛 Free Members can grow up to 250 contacts.⭐ Pro Members get unlimited contacts, plus list segmentation and import/export.

Sell Classes, Privates & Programs

All Werk Members can create and sell pop-up classes and private lessons directly through the platform.

💛 Free Members can list unlimited pop-ups and one private at a time.⭐ Pro Members get unlimited listings across pop-ups, privates, and programs, plus a strategy call on curriculum design, pricing, and marketing.

Organize Your Finances

All Werk Members can track every booking and transaction in one dashboard. Payments process through Stripe directly into your bank account, or via Venmo, Zelle, and Cash App.

⭐ Pro Members pay 60% lower processing fees — 3.9% + 30¢ versus 9.9% + 30¢. On a 50-person pop-up at $35, that's $105 back in your pocket. Pro Members also get tax-ready financial reporting so nothing gets lost come April.

Class Footage

All Werk Members can share class footage with students via an outside link.

⭐ Pro Members can put a paywall behind footage — share it free or charge students for access.

Automatic Student Communication

All Werk Members can communicate with their students automatically. Class announcements, schedule updates, waitlist notifications, and post-class follow-ups all go out without manual work.

Post-Class Reports

After every class, Werk generates a performance summary: how many students signed up, how many checked in, how much you made, and the breakdown of new versus returning students. Over time these reports give you a real picture of your business — what's growing, what's working, and where to focus next.

The Werk Perks

Werkspace — Members-Only Dance Studio, LA

The Werkspace is Werk's private, members-only studio in LA.

💛 Community Members can book at $125/hour.⭐ Pro Members get 2 free hours of open use + 3 free private bookings every month, included in their membership. After that, $100/hour.

Rehearse. Session. Teach your privates. Film your content. Shoot new headshots. No calling ahead. No waitlist. Just book and show up.

Headshot Shoot Days

⭐ Pro Members receive exclusive invites to Werk's headshot shoot days — included in their membership.

Expert Business Advice

All Werk Members get access to expert business guidance. Community Members can book an onboarding call with Team Werk to get set up.

⭐ Pro Members get a 1-on-1 onboarding call with Jessie, CEO of Werk, plus ongoing monthly strategy sessions covering your brand, class prices, marketing, and more.

Tech & Customer Support

All Werk Members have access to tech and customer support.

⭐ Pro Members get 24/7 direct access to Team Werk — one message away for any questions, advice, or ideas.

VIP Invites to Werk's Members-Only Events

⭐ Pro Members get exclusive invites to Werk's members-only events — exclusive dinners, experiences, and opportunities just for Pro Members.

Join Werk Today

You're already doing the hardest part: being an artist. Creating. Teaching. Nurturing your community.

Now — own it. Legitimize it.

Let Werk handle the tech, the admin, and the business — so you can keep doing what you love.

Become a Werk Member today → werk.dance

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